Book a Demo

Deals and offers to inspire player loyalty

Book a Demo
Scroll arrow
View features

Increase LTV

Target the right players with the right deals at the right time to maximize revenue and value for your players.

Re-engage inactive players

Create offer campaigns to re-engage inactive players with email or social media marketing.

Maximize your margins

Keep more of your earnings with lower fees and scale with more selling freedom.


Deals and incentives

Easily manage offers and discounts to keep your players engaged.

  • Welcome gifts.
  • Seasonal discounts.
  • Bonus products.
  • Bundles.
  • Promotion codes.


Offer the most relevant product and incentives to your players based on their purchase, playtime and account behavior.

  • Target first-time buyers.
  • Big spenders.
  • Active or inactive players.

Product management

Simply drag-and-drop products from Google Play and manage them with Pley’s Game Manager, which automatically handles regional pricing and currency.


Use our web-based SDK to fully customize your webshop or use one of our pre-existing templates.


Pley’s shop templates and checkout process are design for mobile, ensuring full responsiveness and functionality across all devices.”

Secure, localized payments

40+ localized payment methods with automatic fraud detection and monthly generated payment reports for easy accounting.

Automated reports

Payout and sales reports generated monthly, simplifying your accounting management.

Frequently Asked Questions

How do webshops work?

Your players visit your webshop (“”) either on mobile or desktop. The webshop contains products and special offers. The player goes through the checkout and pays. Then they are provided with a QR code (on desktop) or a button (on mobile) that delivers the product to them when clicked/scanned.

Why should I have a webshop?

A webshop lets you have a way to sell game products directly to consumers. On average, sales through Pley lead to 20% higher profits than on mobile marketplaces and regional payment methods make paying more accessible for many players.

How do I start selling game products directly on the web?

First, let Pley set up a Game site for you, or integrate with your current website if you have one.

Secondly, integrate Pley Webshops into your mobile game.

Thirdly, create your products in the Game Manager.

Finally, announce your webshop and bring your users to your new direct-to-consumer Webshop.

How do I create products?

In the Game Manager dashboard, you can easily create the products and deals needed for your Webshop. If you prefer, you can also export your products from Google Play and automatically import them to Pley.

What payment methods are available in the webshop?

Pley Payments has regional payment methods optimized for the primary regions of our customers. Players should always find relevant payment methods when they make purchases on Pley. 

See the full list of payment methods here.

What do I need to do to integrate with Pley Webshops?

To seamlessly integrate with Pley Webshops, you can follow these steps:

Firstly, incorporate Pley authentication into your game backend to authenticate purchases, which typically requires 2-3 days of work.

Next, ensure fulfillment is set up to deliver products to the mobile game, a process that also takes about 2-3 days.

Additionally, add deep linking support to the mobile game, which generally takes around 1 day of work.

With these steps completed, your webshop could be fully integrated within a week, providing a smooth and efficient experience for your users.

HomesteadsDead AheadPixel StarshipsAirport City

Find out more about the future of mobile gaming.

Book a Demo